Insights
Straight talk.
Useful, specific, sourced. Written by Jarryd McDonald and the studio.
- 01 Experiential marketing in Toronto: the complete guide Experiential marketing in Toronto, explained: formats that work, permits and alcohol rules, timelines, budgets, measurement and how to brief an agency well. Live / 8 min /
- 02 How to choose a marketing agency in Toronto How to choose a marketing agency in Toronto: what to check, what to ask, red flags, real market rates and how to run a short, fair selection process. Buying marketing / 7 min /
- 03 Marketing agency pricing in Canada: what things actually cost Marketing agency pricing in Canada: hourly rates, project ranges and retainers from public data, what drives cost, and how to compare proposals fairly. Buying marketing / 7 min /
- 04 We built a site that reads your brand and pitches you back We launched the Brand Teardown and the Cartel Lens: enter your URL, get a scorecard, then watch our site reskin itself and pitch three positioning ideas. Launch / 6 min /
- 05 What is GEO, and why your brand is invisible to AI What is GEO? Generative engine optimisation explained: how AI answers pick sources, what the research says works, and a practical checklist for your brand. Search and AI / 7 min /