---
title: "TA Speakers Management: Marketing for a speaker agency"
description: "Culture Cartel runs all marketing for TA Speakers Management: the website, a monthly newsletter, social with reels and motion, webinars and launches."
canonical: https://www.culturecartel.ca/work/ta-speakers
language: en-CA
publisher: Culture Cartel
---

TA Speakers Management

# TA Speakers Management

All marketing operations for a speaker agency.

- **Client:** TA Speakers Management
- **Format:** Digital
- **Industry:** Speakers and events
- **Location:** Toronto, Canada
- **Year:** 2026

![The TA Speakers Management roster in a lineup on a navy stage, above the line: Marketing for the speakers the industry books](https://www.culturecartel.ca/media/work/ta-speakers/thumb.webp)

Services

- Marketing operations
- Website build and care
- Monthly newsletter
- Social content
- Reels and motion graphics
- Webinars and launches
- Reporting

Practice

- [Campaigns & Content](https://www.culturecartel.ca/services#campaigns-and-content)
- [Growth](https://www.culturecartel.ca/services#growth)
- [Design & Digital](https://www.culturecartel.ca/services#digital)

Live links

- [taspeakersmanagement.com](https://taspeakersmanagement.com)

[Start a project like this](https://www.culturecartel.ca/start?service=campaigns-and-content&ref=ta-speakers)

## The brief

TA Speakers Management is a boutique, women-owned speaker agency in Toronto, founded by Tami Adams in 2020. A hand-picked roster with some of the top names in the industry, booked through real relationships with event planners. They needed one partner to run all of their marketing, every month, not a campaign that disappears.

## The insight

Planners have one quiet fear: booking someone who looks great on paper and falls flat in the room. A bigger bureau answers that with a catalogue. TA answers it with people. So everything we make shows the speakers in the room and sounds like someone who knows them, never like a bureau.

## The work

Culture Cartel has run all marketing operations for TA Speakers since June 2026.

### The website

We built taspeakersmanagement.com and we run it: the roster, a page for every speaker, the articles and the hero reel, cut from the speakers’ own stage footage.

### Social

Three posts a week: speaker spotlights, reels from the stage, motion graphics, and a feature graphic for every article, award and media mention.

### The newsletter

One a month. We write it, design it, build it, test it and send it.

### Webinars, campaigns and launches

A webinar every quarter with its landing page and comms, campaigns around industry moments like CMEE, and a proper launch whenever a speaker has a new keynote.

### The rhythm

A monthly on-site meeting, a content plan agreed in advance and a short, honest report on what moved and what didn’t.

## The result

One team running the whole marketing engine for a roster of top speakers, every month, across the site, the inbox and the feed.

The roster

## The speakers we market.

TA Speakers Management represents some of the top names in the industry. Every one of them runs through the same marketing engine: a page on the site, features in the newsletter, posts and reels on social, and a proper launch when a new keynote lands.

Portraits from the TA roster at taspeakersmanagement.com.

The website

## Built, then run every month.

- The build A site built around the roster: the hero reel, a page for every speaker, the reach map, client logos and testimonials.
- The roster Speaker pages refreshed as keynotes change and new names join.
- Articles Short reads from the rooms the speakers were in, each with its own feature graphic.
- Webinars and launches A landing page and the comms around every webinar and new keynote.

[Visit taspeakersmanagement.com ↗](https://taspeakersmanagement.com)

![The full TA Speakers Management homepage: hero, the roster, the reach map, client logos, testimonials and the blog](https://www.culturecartel.ca/media/work/ta-speakers/site-full.webp)

Social and motion

## Three posts a week, in motion.

- Speaker spotlights Who each speaker is for, the room they own and what a planner gets when they book them.
- Reels from the stage Cut from the speakers’ own keynote footage, so planners see the room, not a headshot.
- Motion graphics One navy and lime system that moves the same way on social, on the site and in the newsletter.
- Feature graphics Every article, award and media feature gets its own graphic for the feed and the blog.

Shown: the roster reel we cut from the speakers’ stage footage, and feature graphics from the TA blog.

- ![Feature graphic: Cherry Rose Tan, "AI is an amplifier", as featured in MPI](https://www.culturecartel.ca/media/work/ta-speakers/post-cherry-ai.webp)
- ![Feature graphic: Michael Kutcher named a Big-Tent Thinker in the 2026 Smart Speaker Awards](https://www.culturecartel.ca/media/work/ta-speakers/post-michael-kutcher.webp)
- ![Feature graphic: Sarah McVanel, "Event planning starts with looking up", for Corporate Meetings Network](https://www.culturecartel.ca/media/work/ta-speakers/post-sarah-mcvanel.webp)

**taspeakersmanagement**

The newsletter

## A note from a friend in the industry.

- Written for planners First person, warm and specific, the way the agency talks to the people who book.
- Speakers as people New keynotes and reintroductions written around the room each speaker is right for.
- From the floor What happened at CMEE, with real photos from the stand and the stage.
- Designed, built, sent Copy, design, build, testing and the send, every month.

![The full TA Speakers late-summer newsletter: a note from the founder, three speaker features, the CMEE floor, the roster and the sign-off](https://www.culturecartel.ca/media/work/ta-speakers/newsletter.webp)

Project highlights

![A TA Speakers speaker on stage, from a newsletter feature](https://www.culturecartel.ca/media/work/ta-speakers/wec-ph-stage.webp)

01 / A TA Speakers speaker on stage, from a newsletter feature

![Newsletter section on the CMEE stage, featuring Cherry Rose Tan and Nicole Dubé](https://www.culturecartel.ca/media/work/ta-speakers/catchup-s07d-stage.webp)

02 / Newsletter section on the CMEE stage, featuring Cherry Rose Tan and Nicole Dubé

![TA Speakers at an industry conference, from a newsletter feature](https://www.culturecartel.ca/media/work/ta-speakers/wec-ph-wec.webp)

03 / TA Speakers at an industry conference, from a newsletter feature

Results described qualitatively.

## Start a project like this.

Ideas that travel, made at the speed culture moves. Tell us where you are and where you need to be.

[Start a Project](https://www.culturecartel.ca/start?service=campaigns-and-content&ref=ta-speakers) [Ask about this project](https://www.culturecartel.ca/lens?mode=ask&ref=ta-speakers)

Related work

- [Michael Kutcher](https://www.culturecartel.ca/work/michael-kutcher): A keynote speaker’s site built to get him booked. · Digital / Speakers and keynotes / Toronto / 2026

- [Sidebar](https://www.culturecartel.ca/work/sidebar): A tavern that times dinner to the show and brings you back. · Digital / Hospitality / Toronto / 2026

- [F1inTO](https://www.culturecartel.ca/work/f1into): We took F1inTO over and built it into the biggest race day in Toronto. · Live / Events and motorsport / Toronto / 2026

[Next project GVA Lighting A marketing department built from scratch, proven at Lightfair New York. Keep scrolling](https://www.culturecartel.ca/work/gva-lighting)

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Culture Cartel, 8 The Esplanade, Toronto, ON M5E 0A6. info@culturecartel.ca, +1 647 459 2154. Start a project: https://www.culturecartel.ca/start
